Our Story

Welcome to the heartfelt journey behind Himitsu, a tale born from the realization that simplicity can be the key to radiant skin. As a finance enthusiast navigating the chaos of meetings and conferences, my days were a whirlwind of stress and activity. In the pursuit of a fresh and healthy appearance amidst this chaos, I, a dedicated skincare geek, found myself overwhelmed by the complexities of multi-step routines. 

Realizing the need for effective yet stress-free skincare, Himitsu was born. The name, meaning "secret" in Japanese, reflects our belief that Himitsu is the secret to your beauty and healthy skin. Inspired by the notion that healthy skin is the best makeup, especially in the demanding environment of a typical workday, we crafted the night range. This range is designed for individuals like myself, seeking a single product to pamper and unwind after a hectic day. We understand that simplicity in nighttime skincare is a gift to your skin. 

Himitsu products go beyond skincare—they are a remedy for stress, a nightly ritual to pamper and nourish your skin. We believe that whatever you apply to your face should be more than just a routine; it should be a meaningful investment in your well-being. 

In our journey to create Himitsu, our commitment to quality is unwavering. Our formulations are crafted by beauty industry veterans, ensuring that each product meets the highest standards. Proudly made in certified labs and sourced ethically in India, our products are a testament to the incredible potential our country holds. 

Beyond ethical sourcing, we made a conscious choice to be cruelty-free and vegan, steering away from harmful chemicals. Our products are chemical-free and natural, with innovations like our whipped cream face wash—a first in India, whipped and foam-free, promising zero harmful chemicals. 

Today, Himitsu stands tall with products that are cruelty-free, chemical-free, natural, and vegan. Our mission was to make beauty that matches international standards accessible to all, and we are proud to say that we have achieved that. Join us in celebrating the simplicity, ethics, and effectiveness of Himitsu—where beauty is not just a routine, but a fusion of beauty and care.